Tag Archives: samsung
Art directing from the other side of the world
Here are some photos from the location part of the shoot. Like my DJ headphones? It was loud at the location so I needed to borrow some headphones. They were a bit over the top.Seoul, Korea is 6885 miles (11080 km in Euro miles 
, and 13 hours ahead. That is where my clients were while art directing a recent shoot I was working on for Samsung in NYC. It is amazing how technology has evolved where this is possible. For this to work, you need the right technology, most importantly a decent internet connection, Read More…
Shooting in the studio
Here is a finished shot of a big project I did in the studio. A while back I posted some stories on the production of these shots. You can find it here, and another here.
I really have no excuse for not posting it sooner. I have been dying to show it off. Many thanks to Jessica Silverman from Wilhelmina models. She was professional, energetic, and simply perfect! Also gotta mention my retoucher Mark Beckelman of Beckelman imaging for the usual great job, also the assistants, and stylists who played a big part. All sets were built in the studio by moi, with some help of course.
Samsung “What is Beauty” shoot tears
As a followup to my previous post on the production of this story. I finally got the final magazine from the “What is Beauty?” shoot with the man on the street. Also there are a couple of fun portraits, and a stillife no less. There is even a photo of Read More…
Making it work, no matter where you are.
What do you do when you need to photograph someone in their environment, except that’s not possible? Not to mention very limited time to actually photograph them? You create the environment and bring it to them that’s what you do. We built a wall, put up shelves and furnished the area we needed. The plus side to this is that we can customize it. After we were done it looked like we were never there.
Thanks to Michael Robinson for lending the experienced hand, Lori Rielly for her prowess with tools plus her dry sense of humor, and Ann Orcutt on make-up.
Man on the Street: “what is beauty?”
On a chilly day in December, we did a man on the street shoot for Samsung. One of the fears was will people stop to have their photo taken and answer a few questions. Most people think that New Yorkers are cynical and won’t want to cooperate. So I hired Sari Goodfriend, and she proved that theory wrong! Her charm was able to convince almost anyone she spoke to, to have their photo taken. Way to go! Not to mention Read More…
Samsung: Africa
Shot a mini campaign for Samsung to be used in the African market. Magazine, newspaper, bill boards, bus stops, the works. It was lots of fun, with lots of high energy jumping and cheering mostly by me to get the models motivated. I can’t take credit for the retouching though the agency Agendanyc managed that. Nice job!
Kids……
Kids are tough to photograph….They don’t listen, they get tired, get cranky, and at times they just don’t care. Sometimes though you connect with them, and they can be fearless. Like the photo below…..
Just did a fun project for an international client….no its not for Nike®, although that would be nice too! The ball just happened to show the logo. This is one of the images I did for myself after the shoot. So much studio work these days. It’s a nice change of pace from pure location work.